Affiliate Benchmarks 2009 Affiliate Marketing Research Released

AffiliateBenchmarks' Second Annual Survey Reveals Challenges Associated with Significant Growth in Industry

 Affiliate Benchmarks the research division of NetExponent just released its 2009 Affiliate Research Study. It is the most comprehensive report of its kind, with participation from 3,500 affiliates. It surveyed publishers on topics ranging from creative and promotional preferences, to business model segmentation.

• The results affirm that affiliate marketing has exploded over the past 2 years.  And you might be surprised to learn that there is a much higher number of full time publishers than previously thought.
  

• The study uncovered several proven practices in which high income veteran publishers are engaged, and which appear to separate them from low income novices.
  

• Advertisers, OPMs and networks might be surprised to learn how often and in what ways publishers want to be reached. 

AffiliateBenchmarks uncovers the needs, challenges and opportunities in today's rapidly growing affiliate landscape

“The affiliate industry is growing and evolving rapidly, and it is essential for new affiliates joining the game to quickly come up to speed on the latest trends and strategies if they want to compete in this lively marketplace.”